ODpal Local
Get found. Get chosen.
A fast, modern practice website live in about a week, then a full-service local presence team behind it: search rankings, AI answers, Google Business Profile, citations, and reviews. You see patients. We make sure they find you.
Practice websites
A website that books exams, live in about a week
Not a six-month agency project. We build, host, and maintain a site that loads fast, reads clearly, and sends patients to your existing booking, shop, and forms. Change requests go through a feedback tool built into your own test site, so updates never mean email chains.
The Waiting Room
Every website comes with its own Waiting Room
A private, always-on preview of your site. See something you want different? Click it and tell us. We make the change, it appears in your Waiting Room, and you approve it before your patients ever see it. Every update is tracked, so you can look back at how your site has evolved.
Website feedback
Feedback"Can we swap this for our new team photo?"
Your change is ready to review
Live on yourpractice.com
No tickets. No hourly invoices.
Saved to your change history · Change #14
Request
Click the thing you want different and describe it in plain English. No tickets, no forms.
Review
The change lands in your Waiting Room, where you see it before anyone else does.
Approve
One click and it goes live. 1-3 business days on Managed, next business day on Super.
Track
Every change is saved, so you can look back at everything your site has ever changed.
In this Waiting Room, changes wait on you. Never the other way around.
With an agency
About 3 weeks
Email your contact. Wait. Follow up. Wait again. An invoice shows up before the change does.
With DIY builders
Your nights and weekends
Wix and Squarespace hand you the keys and the job. You're the web designer now, at 10 PM, after a full day of patients.
With ODpal
Days, not weeks
Click it. Describe it. Approve it in your Waiting Room. Nothing goes live without your sign-off.
Local SEO
Win the searches that fill chairs
Patients pick from the top of the map pack. We get you there and keep you there: local rankings, clean citations across the directories that matter, and content written for the way patients actually search. You get a plain-English report every month.
"eye exam near me"
AI search
When patients ask AI, the answer is you
Patients increasingly skip the results page and ask ChatGPT or their phone's assistant who to see. Those answers get assembled from your Google profile, your reviews, and your site's structured data. We keep all three in the shape AI systems trust, so the recommendation is your practice, with your booking link attached.
AI assistant
Google Business Profile
Your Google profile, actively managed
For most patients your Google profile is your front door. We keep categories, services, photos, and posts current, monitor the changes Google makes on its own, and make sure the profile sends patients to your site and your schedule instead of a competitor's ad. You keep your hours current; everything else is on us.
Your Practice Name
Optometrist · Open until 5 PM
Reviews and reputation
Turn happy patients into five-star proof
Review count and recency are major ranking factors, and the first thing patients read. We monitor every review, help you respond quickly, and run review generation that asks the right patients at the right moment. No incentives, no gimmicks, just volume where you have earned it.
"Best eye exam I have had. Booked online in two minutes."
"The doctor took real time with me. Frames selection is great."
Add-on
The AI Image Package: your team, not stock photos
Patients can tell when a website is wallpapered with the same stock models as every other practice. We put you and your actual staff into professional-grade imagery across your site, so the practice patients see online is the one they walk into.
See what ODpal can do for your practice.
A 30 minute walkthrough with someone who knows optometry, using your practice as the example.