odpal Optometry in Focus

Independent care. Real connection.

ODpal is the patient connection platform built exclusively for independent optometry practices.

Optometry practice using ODpal communication app

Three reasons patients choose chains over independents.

We built ODpal to solve all three.

Invisible online

Invisible online

Patients search for eye doctors near them. If your website is outdated and your Google profile is unclaimed, the chain down the street gets the appointment.

How ODpal Local solves this →
Fragmented communication

Fragmented communication

Missed calls, scattered texts, lost voicemails. Your team juggles five tools and patients still don't know if their glasses are ready.

How ODpal Care solves this →
Patients don't come back

Patients don't come back

No recall, no reminder, no follow-up. Patients forget their annual exam, reorder contacts online, and quietly disappear.

How ODpal Grow solves this →

One platform. Three ways to grow.

Everything independent optometry practices need to attract, serve, and retain patients.

ODpal Local

ODpal Local

Get found. Get chosen. Get patients.

Custom website, managed hosting, Google Business Profile management, local SEO, and reputation management, done for you.

Learn more →
ODpal Care

ODpal Care

A better experience for every patient.

Secure message center, appointment scheduling, digital intake forms, and the MyVisionPal patient experience: app and web portal. Everything your team needs to deliver a modern patient experience.

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ODpal Grow

ODpal Grow

More patients. More revenue. Less effort.

Automated recalls, benefit reminders, contact lens reorder nudges, and campaign tools that keep patients coming back, and your schedule full.

Learn more →

Built for How Optometry Actually Works

  • Websites and local SEO built for your practice
  • Secure patient messaging with app and web portal
  • Automated recalls and engagement campaigns
  • Co-branded patient mobile app
  • Specialty care workflows (dry eye, myopia, contacts)
  • Multi-location support

ODpal is built around real optometry workflows, not generic healthcare systems.

Explore All Products
Complete optometry practice with exam room and optical display
ODpal patient mobile app interface

Your patients don't want to call.

They want an app.

Patients expect mobile access to their healthcare. ODpal provides a co-branded mobile app that gives patients a direct communication channel with your practice.

  • Book and manage appointments
  • Receive reminders and confirmations
  • Complete forms before visits
  • View prescriptions
  • Track eyewear and contact lens orders
  • Securely message your office

This creates convenience for patients, and clarity for your team.

Stay connected all year, automatically.

Automated patient engagement calendar with message flows
Annual exams Contact lenses Eyewear follow-up Dry eye Myopia control

Engagement isn't marketing, it's care continuity.

Practices love ODpal.

"Our phone volume dropped 40% in the first month. Patients text us now instead of calling, and our front desk finally has time to focus on the people standing in front of them."

"We were losing patients to the LensCrafters down the street. After launching ODpal, our recall rate jumped and patients started telling us they love the app."

"Setting up ODpal took less than a week. Our team picked it up immediately, no training manuals, no IT headaches. It just works the way optometry works."

Dr. Sarah Chen

Owner, Bright Vision Optometry

Up and running in days, not months.

Getting started with ODpal is simple. No long contracts, no complex onboarding.

1

Book a demo

See ODpal in action. We'll walk through your workflows and show you exactly how it fits your practice.

2

We set you up

Our team configures your hub, imports your patients, and launches your branded app. No IT needed.

3

Your practice thrives

Fewer phone calls, happier patients, and a front desk that finally has room to breathe.

Attract. Serve. Retain. All from one platform.

Happy optometry office with satisfied staff and patients